Metric spotlight
VIPSGross MarginUpdated Dec 2024

Vipshop Holdings Limited’s Gross Margin at a glance

Vipshop Holdings Limited reports gross margin of 23.5% for Dec 2024. The prior period recorded 22.8% (Dec 2023). Year over year the metric moved +0.7 pts (+3.1%). The rolling three-period average stands at 22.4%. Data last refreshed Nov 21, 2025, 12:26 AM.

Latest reading

23.5% · Dec 2024

YoY movement

+0.7 pts (+3.1%)

Rolling average

22.4%

Current Gross Margin

23.5%

YoY change

+0.7 pts

YoY change %

+3.1%

Rolling average

22.4%

VIPS · Vipshop Holdings Limited

Latest Value

23.5%

Dec 2024

YoY Change

+0.7 pts

Absolute

YoY Change %

+3.1%

Rate of change

3-Period Avg

22.4%

Smoothed

201320142015201620172024

Narrative signal

Vipshop Holdings Limited’s gross margin stands at 23.5% for Dec 2024. Year-over-year, the metric shifted by +0.7 pts, translating into a +3.1% rate of change versus the prior period.

Pair this momentum with product cadence, pricing power, and capital allocation moves to understand durability.

Blend with balance sheet, cash flow, and peer benchmarks from AlphaPilot’s broader dashboards to shape an investable thesis.

How gross margin shapes Vipshop Holdings Limited's story

As of Dec 2024, Vipshop Holdings Limited reports gross margin of 23.5%. Measure pricing power and cost of goods efficiency by reviewing historical gross margins.

Pricing versus input costs

Gross margin expands when pricing power or mix more than offset raw material and labor inflation.

Benchmark to peers

Compare margins within a sector to spot operational advantages or signs of discounting.

Balance Sheet Strength

Evaluate leverage, liquidity, and cash generation capacity that underpin resilience.

Related metrics

Vipshop Holdings Limited (VIPS) FAQs

Answers tailored to Vipshop Holdings Limited’s gross margin profile using the latest Financial Modeling Prep data.

What is Vipshop Holdings Limited's current gross margin?

As of Dec 2024, Vipshop Holdings Limited reports gross margin of 23.5%. This reading reflects the latest filings and price data for VIPS.

How is Vipshop Holdings Limited's gross margin trending year over year?

Year-over-year, the figure shifts by +0.7 pts (+3.1%). Pair this context with revenue growth and free cash flow signals to gauge momentum for VIPS.

Why does gross margin matter for Vipshop Holdings Limited?

Gross margin tracks the percentage of revenue remaining after direct production and service delivery costs. For Vipshop Holdings Limited, operating within Consumer Cyclical — Specialty Retail, tracking this metric helps benchmark management's execution against close competitors.

Is Vipshop Holdings Limited's gross margin above its recent average?

Vipshop Holdings Limited's rolling three-period average sits at 22.4%. Comparing the latest reading of 23.5% to that baseline highlights whether momentum is building or fading for VIPS.

How frequently is Vipshop Holdings Limited's gross margin refreshed?

Data for VIPS was last refreshed on Nov 21, 2025, 12:26 AM and updates automatically every 24 hours, keeping your valuation inputs current.